Attributes chosen by the client drove the illustration style and font choices incorporated into the final design of the articles individually and as a system. Based on the organization’s ethos and the project’s objectives, the articles and field guide were designed to be big, futuristic, vibrant, refined, simple, flexible, modern, methodical, elegant, and timeless.
We knew the articles and subsequent handbook needed to be adaptable, flexible, and responsive. Designing each article with expandable margins allowed for a single page to adapt to the size needed, depending on the intended use of the materials at any given time. Each article is designed to fit a 9” x 6” field manual printed magazine style with an expanded version for articles printed individually at home or for use in workshops.
